Maurice Roucel – the master of olfactory velvet

Maurice Roucel: fullness made perfume

Portrait of a master perfumer

Maurice Roucel is one of the most respected French noses of his generation. Trained in music before perfumery, he composes with a rare sense of volume, velvetiness and generosity. His signature loves full flowers, enveloping musks and round accords that leave a warm, immediately recognizable sillage.

Maurice Roucel's creations at Soleil d'Or

His touch can be found in Addictive Vibration, an addictive floral signed for INITIO, and in La Nuit des 300, a musky and aromatic composition created for HELLENIST.

A floral and musky signature

His world expresses itself in floral, musky and aromatic registers, where musk brings this sensation of soft, radiant skin that made his reputation.

Who should wear Maurice Roucel's perfumes, and when?

His luminous florals and sensual musky scents are worn every day as well as in the evening, on skin you want to envelop. Lovers of this generous style will also enjoy Dominique Ropion and Alberto Morillas.

How to choose your perfume signed by Maurice Roucel?

Hesitating between Addictive Vibration and La Nuit des 300 is normal: niche perfumery is an intimate matter. Our discovery box lets you test at home before choosing a bottle. For a live experience, our boutique at 22 rue de la Clef in Lille (France) welcomes you for a trial guided by our team.

Maurice Roucel at Soleil d'Or, a Lille perfumery since 1953

Founded in 1953 by Jeanne Muyllaert on Lille's Grand'Place, Soleil d'Or is an independent perfumery passed down through the generations. Hubert Maes (third generation) steered it towards niche perfumery; today his daughters Victorine and Apolline Maes (fourth generation) uphold this standard at 22 rue de la Clef, Lille (59800), with expert advice, guided trials and our olfactory families guide.

Free shipping & in-store collection in Lille

In mainland France, Colissimo delivery is free from €49 to a pickup point and from €59 to your door. We also ship throughout Europe and internationally. Free in-store collection at 22 rue de la Clef is the fastest and most economical option. All the details on our shipping page.