Founder of Parfumerie Générale

Pierre Guillaume – the chemist-poet of niche perfumery

Q: Who is Pierre Guillaume?

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Q: Which houses does Pierre Guillaume create for?

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Q: Which Pierre Guillaume creations can you find at Soleil d'Or?

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Q: What is Pierre Guillaume's style?

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Q: How can you discover Pierre Guillaume's perfumes?

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Pierre Guillaume is a major figure in French niche perfumery, founder of his own house and a prolific creator. At Soleil d'Or, he created Esvedra for Laboratorio Olfattivo, a luminous aromatic wood. Discover his creation… Read the story

« I keep my technical subterfuges to myself, and the spectator experiences only the emotion aroused by them. »

ÇaFleureBon, 2010

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The story

Pierre Guillaume: perfumery as a laboratory

Portrait of an independent creator

Pierre Guillaume is one of the great names of French niche perfumery. Trained in chemistry, he approaches composition as experimentation: rare materials, unexpected accords, carefully worked textures. A prolific creator and founder of his own house, he has established a style that is both cerebral and sensual, in which every fragrance tells a story of materials.

Pierre Guillaume's creations at Soleil d'Or

Soleil d'Or presents Esvedra, a woody aromatic composition he signed for LABORATORIO OLFATTIVO, in which his luminous interpretation of woods unfolds in full.

A woody, aromatic signature

His writing favours woody and aromatic accords, built around materials such as cedar and vetiver, for a clean, vibrant result.

Who should wear Pierre Guillaume's fragrances, and when?

His woody compositions, bright and clear, suit those looking for a fragrance with character, wearable in any season. Those curious about this auteur perfumery will also appreciate Bertrand Duchaufour and Luca Maffei.

How to choose your Pierre Guillaume fragrance?

Hesitating between Esvedra and Esvedra is only natural: niche perfumery is a personal affair. Our discovery box lets you test at home before choosing a bottle. For an in-person experience, our shop at 22 rue de la Clef in Lille (France) welcomes you for a guided trial with our team.

Pierre Guillaume at Soleil d'Or, a Lille perfumery since 1953

Founded in 1953 by Jeanne Muyllaert on Lille's Grand'Place, Soleil d'Or is an independent perfumery handed down from generation to generation. Hubert Maes (third generation) steered it towards niche perfumery; today, his daughters Victorine and Apolline Maes (fourth generation) uphold this standard of excellence at 22 rue de la Clef, Lille (59800), with expert advice, guided trials and our olfactory families guide.

Shipping & free in-store collection in Lille

In mainland France, Colissimo shipping is free from €49 to a pickup point and from €59 to your door. We also ship throughout Europe and internationally. Free in-store collection at 22 rue de la Clef is the quickest and most economical option. Full terms on our shipping page.

Frequently asked questions about Creations by Pierre Guillaume

Who is Pierre Guillaume?

Pierre Guillaume is a French niche perfumer, founder of his own house and a prolific creator, recognised for his experimental approach to raw materials.

Which houses does Pierre Guillaume create for?

At Soleil d'Or, you find his creation published by LABORATORIO OLFATTIVO.

Which Pierre Guillaume creations can you find at Soleil d'Or?

The available perfume is Esvedra, an aromatic wood by Laboratorio Olfattivo.

What is Pierre Guillaume's style?

A signature style, both cerebral and sensual: rare materials, unexpected accords and textures worked as in a laboratory.

How can you discover Pierre Guillaume's perfumes?

Discover them with the discovery box or in our Lille shop, where our team advises you. Free shipping from €49.

Sources and credits

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